Adventure Brands
YOUR DRINK DESERVES MORE
THAN A SHELF.
Strategic. Structured. Scalable.
Whether ambitious start-up or international brand planning its market entry: we build your route into the German market – from go-to-market strategy to the first pallet at the customer.
01 — WE KNOW THE MARKET
Gastronomy, foodservice, vending, retail, distribution. We understand category dynamics, price architecture and margin models – and how attention turns into sales.
02 — WE HAVE THE NETWORK
Retail decision-makers, regional and national distributors, relevant key accounts. Short paths, real contacts.
03 — WE MAKE IT HAPPEN
No off-the-shelf solutions, but tailored growth strategies with a clear goal. And we stay on it until it runs.
OUR SERVICES
WHAT WE DO.
MARKET ENTRY · Channels, pricing, positioning – launched where growth is realistic.
SALES BUILD-UP · From the first pitch to the listing with the right trade partners.
WHOLESALE & DISTRIBUTION · Beverage wholesalers and regional distributors. Structures, not random contacts.
ON-TRADE, RETAIL & OFFICES · Cafés, hotels, restaurants, delis, food concepts and office supply.
PROMOTIONS & SAMPLING · Tastings and activations that turn interest into demand.
ACCOUNT CARE · Regular visits, market feedback, reorders. Growth comes from repetition.
LISTING / VISIBILITY / SELL-OUT / REORDER
6 years of Something & Nothing, 4 years of Jarritos and pure.lyte since 2026 in the German market. We know how it is done.
Ready for real growth?
Then let us turn your brand into a sales system that works – not a random product.
WHO IS ADVENTURE BRANDS?
Brands without distribution are brands without distribution.
Adventure Brands is the sales and brand-building agency for beverage brands in the German market. Founded in 2017 by Thorsten: entrepreneur, father, athlete. In beverage sales since 2014.
We know gastronomy, foodservice, vending, retail and distribution from the inside – and we know how to turn attention into sales.
No random product. A sales system that works.
2014
In beverage sales since 2014
Purchasing, logistics, pricing: we know the business from the loading dock to the shelf.
2017
Own agency since 2017
Since then we have been building beverage brands in Germany, Something & Nothing for 6 years.
12+
Brands built since 2017
From Something & Nothing and Jarritos to Fentimans, Wostok and Seicha Matcha – brands we have built in Germany.
OUR BRANDS.
Brands with character that we grow across gastronomy, retail and foodservice.
Something & Nothing
Premium soda from the UK. Seven remarkable flavours, 100% natural ingredients, no added sugar.
Jarritos
The cult soda from Mexico, since 1950. Mandarin, Lime, Guava and more. Fruity, loud, real.
pure.lyte
The electrolyte drink for everyone who wants more than water. New in our portfolio since 2026.
SINCE 2017
BRANDS WE HAVE BUILT.
CURRENT PORTFOLIO
Something & Nothing Premium Soda · Jarritos Mexican Soda · pure.lyte Electrolyte
SOFT DRINKS & TEA
Kevita Kombucha · Yuzuka · Matchaty · Seicha Matcha · Wostok · Ände Limonaden
MIXERS, GIN & WINE
Fentimans Tonic · Gin (Hanau) · wines from Weinagentur Arnold
INTERNATIONAL BRANDS
YOUR GATEWAY TO THE GERMAN MARKET.
Germany is one of Europe’s most attractive and most demanding beverage markets. Strong retail structures, strict deposit rules and a competitive HoReCa landscape. Adventure Brands helps international beverage brands enter, grow and scale here.
Market Entry
Tailored go-to-market strategies: positioning, pricing, channel focus, launch planning and sales structure.
Deposit & Compliance
Germany has specific deposit, packaging and labelling rules. We help you get them right before launch.
Network
Distributors, wholesalers, gastronomy, cafés, hotels, offices and premium retail across Germany.
Sales Activation
From first listing to reorder: we are on the ground with your customers until it runs.
BAR CATERING BERLIN
WE ALSO KNOW
HOW TO POUR.
Mobile bar for corporate events, receptions and parties – from consultancies to federal ministries. Serving the drinks we sell ourselves.
Business Development, Consulting & Sales
Experience-Know-How!
Sind Sie daran interessiert, Ihr Produkt auf dem deutschen Markt zu testen, bevor Sie es vollständig einführen?
Möchten Sie zunächst in Berlin starten, um die Marktresonanz zu prüfen?
Falls Sie unsicher sind, ob es sinnvoll ist, Ihr Produkt in Deutschland zu präsentieren oder zu lancieren, sind Sie bei uns genau richtig.
Wir unterstützen Marken bei ihrer Entwicklung und beraten Markeninhaber sowie CEOs bei ihren Markteintrittsstrategien.
Mit über 11 Jahren Erfahrung im Getränkegroßhandel profitieren Sie von wertvollen Einblicken und entscheidenden Variablen, die Sie möglicherweise bisher nicht berücksichtigt haben.
Nach unserer Beratung folgen eine detaillierte Planung und die weitere Umsetzung.
Wir freuen uns auf ein persönliches Erstgespräch mit Ihnen!
YOUR PARTNER FOR THE GERMAN MARKET.
Strategy. Distribution. Sell-out.
The EU's largest consumer market – and one of the toughest for new drinks. We make it simple.
12+
YEARS IN GERMAN BEVERAGE SALES
14+
CONSUMERS IN GERMANY
x.xxx
HOW WE GET YOU THERE
MARKET-READY · Labelling, deposit and packaging checked before launch.
CONNECTED · Distributors, wholesalers, gastronomy, retail and offices.
ON THE GROUND · Visits, tastings and follow-up – until it reorders.
Ready to bring your drink to Germany? Let's talk.
READY FOR REAL GROWTH?
Then let us turn your brand into a sales system that works – not a random product.
CALL OR TEXT US ON WHATSAPP
Something & Nothing · Jarritos · pure.lyte · Market entry · Bar catering Berlin. We will get back to you as soon as possible.